Cookie Policy

Please note that our cookie policy was last updated on January 30, 2024. All the links referring to account settings as well as resources were updated then.

Table of Contents

Introduction

Piktochart (“we” or “us” or “our”) may use cookies, web beacons, tracking pixels, and other tracking technologies when you visit our website piktochart.com, including any other related media form or connected media channel related to help customize Piktochart and improve your experience.

We reserve the right to make changes to this Cookie Policy at any time and for any reason. We will alert you about any changes by updating the “Last Updated” date of this Cookie Policy. Any changes or modifications will be effective immediately upon posting the updated Cookie Policy on Piktochart, and you waive the right to receive specific notice of each such change or modification.

If we make any material changes in the way we collect, use, and/or share information held in cookies, we will notify you via email or posting notice of the changes on the website.

You are encouraged to periodically review this Cookie Policy to stay informed of updates. You will be deemed to have been made aware of, will be subject to, and will be deemed to have accepted the changes in any revised Cookie Policy by your continued use of Piktochart after the date such revised Cookie Policy is posted.

What is a cookie?

A “cookie” is a string of information that assigns you a unique identifier that we store on your computer. It is sent to your browser and stored on your computer’s hard drive or tablet or mobile device. When you visit Piktochart, we may collect information from you through cookies or similar technology, such as a tag, pixel, or another web beacon.

If you would like to find out more about privacy, cookies, and their use on the internet, you may find the following links useful:

How do we use cookies?

We use cookies to personalize and to improve your experience on Piktochart, including:

  • Keeping you signed in,
  • Understanding how you use our site,
  • Record your user preferences,
  • Record registration information,
  • Keep track of services you have used,
  • Facilitate purchase procedures.

Ultimately, by using cookies and page tags together, we are able to improve Piktochart and measure the effectiveness of our advertising and marketing campaigns.

Our Cookies

Our cookies are “first-party cookies”, and can be either permanent or temporary. Some of these may be manually disabled in your browser but may affect the functionality of Piktochart. Because of how cookies work, other organizations cannot access the data in the cookies we use on our website.

Third-Party Cookies

Third-party cookies may be placed on your computer when you visit Piktochart by companies that run certain services we offer. These cookies allow third parties to gather and track certain information about you. Because of how cookies work, our website cannot access data from third-party cookies. These cookies can be manually disabled in your browser.

There are more details about both types of cookies in the following sections.

What types of cookies do we use?

The following types of cookies may be used when you visit Piktochart:

Necessary Cookies

Necessary cookies are essential for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in, or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not then work. These cookies do not store any personally identifiable information.

The legal basis for the use of necessary cookies is Art. 6 (1) (f) GDPR – a legitimate interest: our legitimate interest for the usage of these cookies is providing a functioning website.

CookiePurposeStorage Duration
Cloudflare (__cf_bm)To read and filter requests from bots30 minutes
Cloudflare (cf_clearance)To provide spam protection1 year
Google (AEC)To prevent malicious sites from acting on behalf of users6 months
Google Tag Manager (_dc_gtm_UA-*)To load necessary scripts1 day
Google reCAPTCHA (rc::a, rc::b, rc::c, rc::f)To read and filter requests from botsPersistent
Google reCAPTCHA (_grecaptcha)To provide spam protection6 months
Help Scout (persist:hs-beacon–message-.*, persist:hs-beacon-*)To store if a message has been shownPersistent
Help Scout (PLAY_SESSION)To store user state across page requests1 year
Mixpanel (mp_*_mixpanel)To store and track an anonymized visitor’s identity1 year
OneTrust (OptanonConsent)To store cookie consent preferences1 year
OneTrust (OptanonAlertBoxClosed)To store user preference of cookie consent window interactions1 year
Piktochart (_piktov2_final_session)To store and maintain user login statusSession
Piktochart (remember_user_token)To store and maintain user login status14 days
Piktochart (piktostory_editor_token)To store and maintain user login status5 minutes
Piktochart (_pikto_visitor_id)To store a visitor’s anonymized identity13 months
Piktochart (visitor_id)To store a visitor’s anonymized identitySession
Thinkific (_thinkific_sessionTo store and maintain user login statusSession

Targeting cookies or advertisement cookies are used to track visitors across websites. These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant ads or information on other sites. They do not store directly personal information, but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.

The legal basis for the usage of the targeting or advertisement cookies is Art. 6 (1) (a) GDPR – your consent: without your consent, targeting cookies will not be set.

CookiePurposeStorage Duration
Facebook (fr, _fbp)To store and track visits across website3 months
Google AdSense (_gcl_au)To store and track conversionPersistent
Google DoubleClick (IDE)To provide ad delivery or retargeting13 months
Google (__Secure-3PSIDCC, __Secure-1PSIDCC, __Secure-3PSID, __Secure-1PSID, HSID, APISID)To provide relevant and personalized ad delivery1 year
Google (_Secure-3PAPISID, _Secure-1PAPISID)To provide ad delivery or retargeting13 months
Google (SIDCC)To provide ad delivery or retargeting1 year
Google (SID, SSID)To provide ad delivery or retargeting13 months
Google (SAPISID)To store and track a visitor’s browser and device information13 months
Google Ads (NID)To provide ad delivery or retargeting, and store user preferences6 months
Google Ads (1P_JAR)To provide ad delivery or retargeting1 month
LinkedIn (bscookie)To track the use of embedded services1 year
LinkedIn (UserMatchHistory)To provide ad delivery or retargeting30 days
LinkedIn (li_sugr)To store and track a visitor’s identity90 days

Performance Cookies

Performance cookies help us to understand how visitors interact with our website by collecting and reporting information anonymously. These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. If you do not allow these cookies, we will not know when you have visited our site and will not be able to monitor its performance.

The legal basis for the usage of the performance (or analytics) cookies is Art. 6 (1) (a) GDPR – your consent: without your consent, performance cookies will not be set.

CookiePurposeStorage Duration
Google Analytics (_ga)To store and count page views1 year
Google Analytics (_gat_UA-*)To provide technical monitoring1 day
Google Analytics (_gid)To store and count page views1 day
HubSpot (__hssrc)To store a unique session IDSession
HubSpot (__hssc)To store anonymized statistics30 minutes
Hubspot (__hstc)To store time of visit13 months
LinkedIn (bcookie)To store browser details1 year
LinkedIn (AnalyticsSyncHistory)To store and track visits across websites30 days

Functionality Cookies

Functionality cookies enable a website to remember information that changes the way the website behaves or looks, like your preferred language or the region that you are in. They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies then some or all of these services may not function properly.

The legal basis for the usage of the functionality cookies is Art. 6 (1) (a) GDPR – your consent: without your consent, functionality cookies will not be set.

CookiePurposeStorage Duration
Hubspot (hubspotutk)To store and track a visitor’s identity13 months
LinkedIn (lidc)To provide load balancing functionality1 day
WPML (wp-wpml_current_language)To store language settingsSession
i18n_redirectedTo remember user’s language preference1 year

Other Tracking Technologies

In addition to cookies, we may use web beacons, pixel tags, and other tracking technologies on Piktochart to help customize Piktochart and improve your experience. A “web beacon” or “pixel tag” is a tiny object or image embedded in a web page or email. They are used to track the number of users who have visited particular pages and viewed emails and acquire other statistical data. They collect only a limited set of data, such as a cookie number, time and date of a page or email view, and a description of the page or email on which they reside. Web beacons and pixel tags cannot be declined. However, you can limit their use by controlling the cookies that interact with them.

Do you have to accept cookies?

You do not have to accept cookies to use Piktochart. You will be asked for consent to process any non-necessary cookies on our website, and you can disable the tracking of third-party cookies in your browsers. If you reject cookies, certain features or resources of the Piktochart websites may not work properly or at all and you may have a degraded experience.

Although most browsers are initially set to accept the processing of third-party cookies, you can change your browser settings to notify you when you receive a cookie or to reject cookies generally. To learn more about how to control privacy settings and cookie management, click the link for your browser below.

In addition, you may opt-out of some third-party cookies through the Network Advertising Initiative’s Opt-Out Tool. You may need to do this again each time you use a different IP address, device, or virtual private network. You can also adjust the global privacy setting or plug-in which should be communicated to use via your browser in the above links.

Can you opt out of third-party advertising cookies?

Our apps integrate third-party software that provides us with information about how the app is used and what content you have viewed for the purposes of online advertising and analytics. It uses cookies from some of the providers listed here.

There are times when we want to reach Piktochart users who use social media to market our own products and services such as our live and on-demand events. We use cookies to help with this. For example, we place a pixel on our web pages that allows Facebook to place cookies on Piktochart users’ web browsers. When a Piktochart user who uses Facebook returns to Facebook from our sites, Facebook can identify them as part of a group and, on behalf of the Piktochart, deliver them marketing messages from us. Based upon our agreements with these other companies, the data that can be obtained from a visit to Piktochart is limited to the URL of the pages that have been visited and, in some cases, the status of any unfinished or completed commercial transactions undertaken with us, together with the limited information a browser might pass on, such as its IP address.

In addition to managing cookies in your browser settings (described above) you can opt out of certain cookies by clicking on the links provided. Please note that this will take you to the relevant third-party website.

Please note that if you choose not to receive our cookies, we cannot guarantee that your experience on Piktochart will be as good as it could otherwise be.

Privacy Policy

For more information about how we use information collected by cookies and other tracking technologies, please refer to our Privacy Policy. This Cookie Policy is part of and is incorporated into our Privacy Policy. By using Piktochart, you agree to be bound by this Cookie Policy and our Privacy Policy.

Contact Us

If you have questions or comments about this Cookie Policy, please email us at support@piktochart.com.

A list of all previous changes is available upon request.